Friday, 05 Jul 2019 12:43 GMT

Epson celebrates the next generation of print

One final year Arts, Design and Media student has been recognised for her innovative and explorative use of print.

Each year, Epson UK awards one student with its ‘Outstanding Use of Print’ award and this year the lucky recipient was Birmingham City University student, Priti Patel.

Patel accepted the award at her final year degree show where she was also given an Epson EcoTank desktop inkjet printer.

It was Patel’s printed portfolio using bold colours and inspiration from tones of Egyptian culture, along with a dissertation focusing on sourcing pigments for sustainable inks.

Commenting on her achievement, Patel says: “Print as a modern medium fascinates me and I was intrigued to see how the latest printing technologies could breathe new life into colours and designs more generally associated with traditional cultures.

Print as a modern medium fascinates me and I was intrigued to see how the latest printing technologies could breathe new life into colours and designs more generally associated with traditional cultures

“I think I have achieved this with the prints represented in my portfolio and I’m so pleased and proud to have been awarded this prize in recognition of all the work put into my portfolio.”

Heather Kendle, market development manager of Epson Europe describes the awards as “a great opportunity for Epson to work with students who we believe will become the creative leaders of tomorrow”.

Kendle adds: “We hope that by demonstrating the true power of print in a world of multi-channel communications, as well as collaborating closely with the creative leaders of tomorrow, we’re fostering a long term connection between print creativity that will give these future leaders the tools to succeed in the creative industries.”

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