Thursday, 11 Apr 2019 09:47 GMT

Netflix announces print journal in time for Emmys

The digital streaming platform has announced it will be launching its own print publication, just in time for one of the most important times for television – Emmy season.

The journal has been given the working title Wide and will feature content related to Netflix’s programming, including features, essays, interviews and photos to illustrate some of the company’s hopefuls for the television awards.

The first issue, according to The Hollywood Reporter, is expected to run more than 100 pages, but would-be readers won’t find this publication on the newsstand as it is only being distributed to those within the Hollywood community, including the 15,000 members of the Academy of Television Arts and Sciences who determine nominations for the Emmy Awards.

Netflix released more than 700 programmes last year and has 112 Emmy nominations under its belt for this year’s event.

Netflix has gathered some of the most talented and sought after writers and photographers, thinkers and creatives, to make the inaugural issue of Wide

According to Bloomberg, Netflix sent this statement in an email regarding the publication: “In preparation for a ground-breaking year in film and television, Netflix has gathered some of the most talented and sought after writers and photographers, thinkers and creatives, to make the inaugural issue of Wide, the Netflix print journal.”

The company has also reportedly brought Vanity Fair US editor Krista Smith to assist with the new print journal.

Wide will be distributed in June when members of the television academy begin to vote on nominations but could be published on a quarterly basis, according to The Hollywood Reporter.

Digital brands are seeing value in printed communications, despite the long list of publications pulling away from print. Netflix joins a line of conventionally digital brands starting up their own print publications to communicate their message – or influence some of the most important people in Hollywood.

If you have a news story, email summer@linkpublishing.co.uk or follow us on Twitter to have your say.