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CVW helps district council fight fly tipping

A refuse truck in Newark and Sherwood is one of the latest trade vehicles to be wrapped by Staffordshire-based wrapping company Creative Vehicle Wrapping (CVW).

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A council refuse truck has been decorated with a bold anti-littering message

Newark and Sherwood District Council has worked with CVW, who has 50 years’ experience in the vehicle wrapping industry.

The council truck has been decorated with a new anti-fly tipping message as a part of its new campaign to help fight the ongoing problem of litter.

The giant wraps not only show the potential that vehicle wraps have for advertising and campaigns, but also the type of vehicles they can be used on.

CVW has become a go-to company for these types of vehicles and messaging having also worked on similar projects for other companies which are switching to eco-based campaigns.

The vehicle looks great and we’ve had great feedback so far. CVW helped to make sure the design was perfect for the vehicle and the quality of the vinyl literally shines through.

Clients include the likes of Hills Waste Solutions in Bristol, and global refuse vehicle producers, Geesinkorba, in order to promote their new energy efficient trucks.

Andrew Kirk, business manager for environmental services at Newark and Sherwood District Council, says: “We are running a big campaign to raise awareness and wrapping one of our refuse trucks is a very cost-effective way to spread the message far and wide. The sheer scale and size means that people really notice it.

“The vehicle looks great and we’ve had great feedback so far. CVW helped to make sure the design was perfect for the vehicle and the quality of the vinyl literally shines through.”

Jonathan Thomas, director of Creative Vehicle Wrapping, says: “We wrapped the entire body, cab and hopper of the truck to convey the council’s message, so it has maximum impact. Refuse vehicles are very slow moving billboards and great for raising awareness. Wrapping also protects the vehicle by preventing stone chips and other damage to the paintwork.”

If you have any news, email david@linkpublishing.co.uk or join in with the conversation on Twitter and LinkedIn.


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