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Mass Xerox launch opens world of opportunities

Xerox has revealed a triple launch of Versant presses with automation at the heart of the technology, boasting higher quality printing and advanced inline finishing capabilities, in a bid to help businesses stay ahead of the competition.

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Xerox has launched three new Versant models as well as a new ConnectKey portfolio

The Versant 180, Versant 180 Performance Package, and the Versant 3100 includes additional features such as spectrophotometer, punch, square fold trimmer, and a full bleed bookletmaker for almost any finishing function required, capable of producing direct mail, signage, reports, full bleed magazines, and able to handle a wide variety of sizes and types of media, from envelopes to 26 inch banner prints.

Ragni Mehta, vice president and general manager, cut sheet business at Xerox, comments: “The Versant’s productivity, automation and inline finishing modules have already established the presses as workhorse fixtures in thousands of print-for-pay shops and in-plant settings globally.

“The new Versant family adds enhanced automation features to maximize uptime, reduce waste, deliver faster turnaround times and expand application opportunities.”

US print firm Printegra, which specialises in high quality business documents and custom products, has been testing a Versant 180 Press with Production Ready Finishing options for the past few months at its New York site, and is described by general manager Tim Sellers as ‘the Swiss army knife of cut-sheet presses’.

Sellers adds: “Being able to offer full-bleeds and square folds inline is a great advantage. Jobs that had previously touched multiple departments can now be done in one pass.”

The additions to the Versant range is not the only announcement from Xerox this week, as it announces the launch of a new Xerox ConnectKey portfolio, making print devices smarter and easier to use. Xerox AltaLink and VersaLink products will include personalised workflows, one-touch cloud access, and multi-layered security features.

Herve Tessler, president, international operations at Xerox, comments: “In an SMB market that is completely transforming the way it works, our global channel partners require the very best technology, software and services to enable them to sell and drive customer growth.

“Demonstrating our continued innovation and market leading product development, this launch is further evidence of Xerox’s absolute commitment to supporting our channel partners in achieving long term and sustainable growth in their local markets.”

The AltaLink and VersaLink product launches are described by the business as ‘the biggest in Xerox history’, offering channel partners the opportunity to grow profit streams by providing a comprehensive choice of workplace technologies such as light production multifunction printers, manage print services, and workflow automation solutions. 

Marino Keith, MPS operations manager at Xeretec, adds: “The new ConnectKey portfolio has clearly been designed to support the way in which our SMB customers are working both today and in the future.”

With every customer facing an increasingly diverse set of challenges in their digital transformation journey, the flexibility of Xerox’s new product range is a huge benefit. We have already seen success with the Personalised Application Builder in particular – giving us the ability to configure and build unique applications that focus on our continual improvement policy and take the customer experience to a different level.” 

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