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Industry

Wrap Like A King with Avery Dennison

Avery Dennison Graphics Solutions has announced the launch of this year’s edition of its ‘Wrap Like A King Challenge’.

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The contest will be open to entries from more than 40 countries

Open to entrants around the world, the vehicle wrap competition will run from September 1st until October 31st, offering a wide range of prizes to those who enter.

Any full print or colour change vehicle wrap project created using Avery Dennison Supreme Wrapping Film, the Conform Chrome series, MPI 1105 Digital Wrapping Series or a combination of car wrap films can be entered.

This year will also see the introduction of a new ‘Local Edition’ special concepts, whereby judges will select 12 Regional Wrap Kings, each winning almost $1,500 worth of personalised marketing materials, Avery Dennison products and other prizes.

Their projects will be judged by a global jury for the chance to win thousands of dollars in prizes and be recognised by peers and customers

Regional Wrap Kings will go on to compete across three continents - Europe & MENA, North America and APAC (Australia, New Zealand, China and South Africa – with the continent winners to be named on November 26th.

Li Wen, senior director and general manager for graphics in EMENA at Avery Dennison, says: “It’s great to be back. Wrap Like a King is a great opportunity for installers to showcase their best work. Their projects will be judged by a global jury for the chance to win thousands of dollars in prizes and be recognised by peers and customers.

“Giving back to the community is important to Avery Dennison. We are thrilled to extend this to the communities of the three winners of the Wrap Like a King 2021 competition.”

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