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Start-up AmphiLab wins with interactive paper

Greek start-up, AmphiLab, has won an open call competition for new ideas within printed electronics. The design, named the bitBook project, uses interactive paper for readers to access digital content through touch ‘links’ or inked buttons.

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A European Union funded initiative known as INNPAPER has made Greek start-up AmphiLab the winner of their Open Call for entrepreneurial projects

The technology is great for music, educational, and entertainment books as it allows the reader to easily touch ‘links’ which can transmit digital information on memory chips to nearby devices or integrated features like speakers or paper screens.

AmphiLab has made it so bitBooks look, feel, and even smell like real books giving the reader a multi-sensory experience as the technology is almost invisible. While interactive paper books do exist in the market, their larger ‘cardboard-like’ pages mean competitors are far off the ultra-thin design AmphiLab has managed to achieve.

The innovation also means bitBooks will be more accessible to children with learning difficulties or those on the autistic spectrum.  The development matches with INNPAPER’s request for the use of the integrated electronic platform which the project has been developing for the last three years.

Due to its high recyclability paper arises as an ecological alternative.

The technology uses paper and conductive inks on book pages, with electronic modules implemented for wireless connectivity.

When citing the importance of paper and inks INNPAPER says: “To face the e-waste problem [regarding discarded electronics] developing alternative systems to traditional electronics is one of the possible solutions. These systems require less plastic and metal in their manufacture process. Due to its high recyclability paper arises as an ecological alternative.”

AmphiLab’s win means the small Greek company will be able to access INNPAPER’s printed electronics pilot-line, making the whole project a big win for start-ups and European funded technology.

If you have any news, email david@linkpublishing.co.uk or join in with the conversation on Twitter and LinkedIn.

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