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Muller Martini joins Printing Expo Online

Muller Martini has become the latest major name to commit to the Printing Expo Online, a digital experience designed to replicate traditional exhibition events.

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Muller Martini will create a virtual showroom, technology centre and conference auditorium

Serving as a premier partner, Muller Martini will work with the Printing Expo Online team to create a 3D 360 degree walkaround showroom featuring all of its production lines.

Muller Martini will also establish an online technology centre as well as a virtual conference auditorium, allowing visitors to learn more about its solutions.

“We have been monitoring the market over the last few months and have decided to offer our customers a safe environment to engage with us,” Muller Martini’s vice president of global sales, Georg Riva, says.

“The new virtual showroom will enable customers to view all our systems in full 3D, watch educational videos, download brochures and attend seminars from anywhere in the world.”

Wayne Beckett, event director for Printing Expo Online, adds: “Muller Martini really understands the concept of digital marketing and have asked us to create an amazing showroom that will give their customers a virtual environment to really understand the full range of products and solutions that they offer.”

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